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"MOODBOARD" DISPLAY PANELS

display panels

for Wifi Ceramics (China)

year 2021

Evoke the intended mood you wish to achieve for a particular interior setting with a moodboard - a technique consists of an arrangement of images, material, decorative pieces or even accompanying text put together with key images to convey the conceptual execution behind one interior design idea.

WIFI’s Moodboard display panel is an experimental exercise of the spatial relationship between various collections and their corresponding design and appropriate decorative elements to match. The optics of this mix and match pairings practice are certainly brilliant.

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AVENUE.jpg
POSH.jpg
RITZY.jpg
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WIFI / Advert

GORGEOUSLY ELEGANT & SOPHISTICATED

thematic advertisement

for Wifi Ceramics (China)

year 2019

“The world is my oyster.
I’m determined and all geared up,
ready to conquer the world with my charm”

Ingénue and mysterious - yet projecting a domineering but slightly reserved appeal, the subject matter in the form of a young mature lady perfectly encapsulating the essence of WIFI Ceramiche captured in this moment of time.

A sign of a brand maturity firmly rooted in its philosophy of ‘Gorgeously Elegant & Sophisticated’ - WIFI Ceramics cements its position in the global tiling industry. The ever-changing paradigm demands the brand to either grow prosperously or wither with time should the brand fail to adapt fast to the market need.

A strong and mature brand should constantly push the envelope in order to stay relevant - keep itself fresh, dynamic and always at the top of its game. Throughout our numerous years of the business relationship - we help them nurture and grow their business with our expertise. Our market-driven creative solution guides them in exploring opportunities as well as charting out new trade territories - adapting at the behest of ever-changing market demands.

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2023 Brohue

WIFI CERAMICS COLLECTIONS

product brochures
for Wifi Ceramics (China)
year 2023

"CELEBRITY" COLLECTIONS

product brochures
for Wifi Ceramics (China)
year 2017

Celebrity collection, an exclusive glazed porcelain tile series that offers their most classic and in-demand tile designs ranging from fine marble to stylish concrete.

Comprise of the three collections namely Amber, Bruce & Charlotte. Their namesake lends a humanized appeal to characterize each collection. Each collection is designed with an icon consisting of their respective initials circled wreath of floral or leafy decorative elements giving off a luxurious vibe. The inner page is designed with a full display tile image on the left and tile colour description on the right followed by curated ambience visuals with respective tiles in place.

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Cele G.jpg
CELEBRITYS
Amber .jpg
Bruce .jpg
Charlotte .jpg
Amber
Amber.jpg
Bruce.jpg
Bruce
Charlotte.jpg
Charlotte

"NATURALIS" COLLECTIONS

product brochures
for Wifi Ceramics (China)
year 2017

Naturalis, a beautiful collection of porcelain tile designs inspired by natural stone. Naturalis brochure page cover features big bold speak bubble outline with each series name displayed prominently and set on full cover display of tile image.

The insert features a consistent design system - a spread divided into two, with a full display of each tile colour on the left side followed by colour description and specification on the right and preceded with several ambience images to give the idea of how the tiles should react to different room settings.

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Naturalis G.jpg
NATURALISTS
Blue S.jpg
Calca S.jpg
Cava S.jpg
Dolo S.jpg
Krono S.jpg
Fange S.jpg
Misto S.jpg
Navon S.jpg
Olga S.jpg
Rasa S.jpg
Speso S.jpg
Various S.jpg
BLUE
Blue.jpg
Calca.jpg
CALCA
CAVA
DOLO
Dolo.jpg
FANGE
KRONO
Krono.jpg
MISTO
NAVON
Olga.jpg
OLGA
Rasa.jpg
RASA
Speso.jpg
SPESO
Various.jpg
VARIOUS
WIFI / Naturalis / Opulen
Opulen.jpg
Opulen .jpg
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"OPULEN" PRODUCT BROCHURE

product brochures

for Wifi Ceramics (China)

year 2021

It’s easy to fall in love with white marble, again. Who could resist the allure of the latest Italian white marble design? The luxurious and opulence it lends to the interior space? White marble’s timeless appeal simply could never diminish with time.

With the cover page rendered in the full splendour of seductive white marble while still conforming to Naturalis brochure design system, it definitely stands out prominently among other Naturalis range. With edge-to-edge visually arresting ambience, browsing page by page of Opulen brochure provides some sort of visual comfort to feed one’s mind with brilliant interior design ideas - applicable to just any space imaginable.

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"OPUS" COLLECTIONS

product brochures
for Wifi Ceramics (China)
year 2017

Opus, a unique glazed porcelain tile series that offers designs inspired by man-made materials in the architecture world. Opus tiles provide infinite possibilities to the discerning when it comes to beautiful, modern spaces.

Capturing this essence, the anagram of the word OPUS masked with tile profile sets against contrasting dark background - highlighting the anagram in a similar fashion to how artworks are displayed in museums and exhibitions.

The pagination design system starts with description about respective tile colour on the left side of the spread paired with a full display of tile accentuated with WIFI Ceramiche logo in the centre of visual gravity to draw attention to surrounding tiling profile details.

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Opus G.jpg
OPUSS
Avenue S.jpg
Boulevard S.jpg
Civil S.jpg
Urban S.jpg
Terrazzo S.jpg
Tarrazzo Lite S.jpg
Terrazzone S.jpg
Lite S.jpg
Avenue
Avenue.jpg
Boulevard.jpg
Boulevard
Civil.jpg
CIVIL
Lite.jpg
LITE
URBAN
Urban.jpg
TERRAZZO
Terrazzo.jpg
Terrazzone.jpg
TERRAZZONE
Tarrazzo Lite.jpg
Terrazzo Lite

"BOSCO" COLLECTIONS

product brochures
for Wifi Ceramics (China)
year 2017

Bosco, a luxurious collection of porcelain tile designs inspired by wood. Beautiful and undeniably elegant, these wood look tiles offer a palette of natural colours and unique grain patterns.

The product brochure system features the cover with each series tiles colour all lined up masked with a circular and thick black frame. The inner spread concept features a full display of wood tile colour masked into a black circular frame followed by the description and full tile profiles on the right side. Preceding pages displayed ambience visuals in full set in white outer frames.

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Bosco G.jpg
BOSCO
Bonsai S.jpg
Colorado S.jpg
Rovere S.jpg
Pinaster S.jpg
Tropik S.jpg
Bonsai.jpg
Bonsai
Colorado.jpg
Colorado
Pinaster.jpg
Pinaster
Rovere.jpg
Rovere
Tropik
Tropik.jpg
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